Direct Primary Care
What is DPC?
Direct Primary Care (DPC) is a membership-based model of primary care that eliminates insurance from the equation. Instead of dealing with copays, deductibles, and limited appointment times, you pay a simple monthly fee for unlimited access to your physician.
This means longer appointments, same-day or next-day visits, direct communication with your doctor via text and phone, and a true relationship with a physician who knows you and your health goals. We focus on prevention and building long-term wellness, not just treating symptoms.
Your Membership Basics
Preventative Visits
Visit as often as needed for routine screenings, wellness assessments, preventive guidance, and clinical consultations focused on helping you feel your healthiest every day.
Annual Physical
Get a thorough head-to-toe yearly exam with dedicated time to review your history, discuss long-term goals, check labs, and create a clear plan to support your overall health year-round.
Sick Visits
Get same-day or next-day care when illness strikes, complete with in-office testing, clear follow-up, and support from a doctor who knows you and cares about your long-term wellbeing.
Affordable Lab Testing
Enjoy reduced-cost lab testing when paying cash through our trusted local partners, complete with transparent pricing, quick results, and caring support every step of the way.
Chronic Disease Management
Receive ongoing support for chronic conditions with personalized treatment plans, coordination with specialists, regular monitoring, and a partner in your long-term health journey.
Women’s Wellness
Get supportive care for pelvic exams, birth control counseling, menopause support, hormonal concerns, and common gynecologic issues—all in a comfortable and patient-centered setting.
Other common services included in your membership
Primary Care
- Annual physical exams
- Diabetes
- Hypertension
- Preventive care
- Immunizations (children)
- Blood pressure monitoring
- Cholesterol testing
- Weight management
- Lab testing & blood work
- Specialist coordination
- Sports Physicals
- And more!
Women's & Men's Health
- Pap smears
- Contraceptive counseling
- Pregnancy testing
- Breast exams
- Mammogram referrals
- PCOS management
- Vaginitis evaluation
- Osteoporosis screening
- Erectile dysfunction
- STI testing
- Pelvic exams
- And more!
Urgent Care
- Sprains and strains
- Respiratory infections
- Ear infections
- Strep throat
- Sinus infections
- Urinary tract infection (UTI)
- Gastrointestinal issues
- Rashes & allergic reactions
- Skin infections
- Rapid strep tests
- Rapid flu tests
- And more!
Why Choose Luna?
Easy Sign Up
Effortless signup lets you access personalized, insurance-free healthcare.
Always Here for You
Call, text, or email your doctor anytime—or visit them in person within a day.
Unlimited Visits
Your membership includes every visit—so you can focus on your health, not the bill.
Transparent Pricing
One transparent membership fee. No copays, no confusion, and never a surprise bill.
More Personalized Care
We focus on quality, not volume—so every visit gets the attention it deserves.
Longer Visit Duration
PCP visits at Luna typically last between 30 to 60 minutes of unrushed care.
After Hours Access
Reach your PCP after hours via phone or text for urgent medical needs.
Easier access to care
Longer visits, timely consultations, telehealth and even after-hours care.
DPC Membership Pricing
Monthly
Simple, predictable monthly payments.
- Signup Fee$100
- Age: 0–20$60
- Age: 21–40$80
- Age: 41–64$100
- Age: 65+$115
Yearly
Pay once a year and enjoy a 10% discount.
- Signup Fee$100
- Age: 0–20$648 (save $72)
- Age: 21–40$864 (save $96)
- Age: 41–64$1,080 (save $120)
- Age: 65+$1,242 (save $138)
Practice FAQs
Not quite 24/7 — we're still human and need time to sleep, eat, and recharge. If you call at 3am, our phones will ring, please use that power responsibly! 😊
That said, you'll have generous access Monday through Friday from 8am to 8pm for anything you need, and you can email anytime for non-urgent questions. If something urgent comes up outside of those hours, we'll always do our best to help as soon as we can.
Absolutely! We believe good communication between providers is key to great care.
Specialists can send us notes through secure electronic fax, and we're always happy to connect directly by phone when collaboration helps coordinate your care more smoothly.
Yes — for children, vaccines are available right here at the office at no cost through the state's vaccine program.
Adult vaccines can be conveniently received at your local pharmacy, where most insurance plans will cover them.
We'll always let you know ahead of time before any planned time off.
If something urgent comes up while we're away, you can still reach out to us directly — and if an in-person visit is necessary, we'll guide you to a trusted local urgent care for temporary support.
Our goal is to make sure you always feel cared for, even when we're taking a little time to recharge.
No — we don't practice functional medicine. We focus on evidence-based direct primary care centered on your long-term health.
If you're specifically seeking a functional medicine provider, we're happy to help connect you with clinicians in the area who specialize in that approach.
Big News! Dr. Rachel Kurinsky is joining Luna Health DPC
We're thrilled to announce that Dr. Rachel Kurinsky will begin seeing new patients in May 2026 at our office in Plainville, MA. Space is limited, sign up now to secure your spot with one of the area's most trusted family physicians and be part of the Luna family!
Press ReleaseRead the Press Release→Check out our ★★★★★ reviews on Google
Questions about DPC?
Fill out your details below and a member of the Luna team will be in touch to help answer any questions you have.
Thank you for reaching out 💜
Your submission has been received.
A member of our team will reach out soon.